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Our Story

Hi, we’re Candice and Sheri, nice to meet you!

We’re a powerhouse team on a mission to revolutionise skin care and how people think about looking after their skin. Lifelong mutual friends, and a bond of shared experience brought our families together after emigrating to Australia. Our bond was powerful and instant, becoming one big family after having moved away from the security of our own networks in South Africa.

Driven by a combined passion for skin and wellbeing, we became excited about what we could achieve in healing people’s skin holistically. With 20 years of skin care therapy experience paired with 10 years practice in dietetics followed by a further decade of working for a leading global behavioural change and wellness business, we are ready to transform your skin holistically from the inside out.

Our Purpose

This is the driving force of our business, it’s who we are and the reason why we do what we do.

Honesty above all other things. We have carefully and thoughtfully formulated our products using a small variety of natural ingredients scientifically proven to enhance the skin as an organ. We want your skin to age proactively, and in order to achieve that we have used only the best vitamins, minerals and compounds in our products.

We are in this for the long haul - you and your skin are our main priority.




Expertise and evidence based

Your skin is your largest organ and a canvas that conveys so much more than what meets the eye. Our in-depth knowledge and years of experience coupled with empathy and a passion for driving positive change fuels the frii[s]mith brand.


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